How do pollsters select “likely voters?”

FAQ Legacy blog posts Likely Voters

I have done a lot of posting on this topic. If you want a very thorough reading, start with Part I and continue through the series. You might also want to skip to Part VIII, which is something of a guide to the likely voter models used by all the major polling organizations:

Also,you can click on this link to display short excerpts of all of the posts concerning likely voters in reverse chronological order (most recent first).

Mark Blumenthal

Mark Blumenthal is political pollster with deep and varied experience across survey research, campaigns, and media. The original "Mystery Pollster" and co-creator of Pollster.com, he explains complex concepts to a multitude of audiences and how data informs politics and decision-making. A researcher and consultant who crafts effective questions and identifies innovative solutions to deliver results. An award winning political journalist who brings insights and crafts compelling narratives from chaotic data.